11 Best Content Marketing Courses & Classes

⭐️ Content marketing is the cornerstone of any digital marketing campaign.
⭐️ Students will learn how to engage customers through blog posts, videos, images, emails, and more.
⭐️ These courses will help you develop a content marketing strategy, build a brand, and grow your audience.

The phrase “content is king” has been around for more than two decades, but it’s never been truer than when you’re marketing your business or product on the web.

If you’re posting the same old content on your blog, social media accounts, and email newsletters to no avail, you’re clearly missing the mark. But if you don’t know how to create content that people actually want to read and share, you could be in serious trouble.

Luckily, you can sign up for a content marketing course that walks you through the five stages of content creation: brainstorming, writing, illustrating, customizing, and distributing. The content will vary by course or instructor, but most are aimed at beginners and encourage you to test and iterate your ideas.

Plus, depending on the class, you may even get access to templates that you can use for your own blogging or social media strategies.

Disclaimer: When you buy through some links on the site, I may earn a commission.

Learn Content Marketing with these Courses and Tutorials:

1. Content Marketing: Grow Your Business with Content Marketing

Instructor: Phil Ebiner and Video School
Platform: Udemy

This course is designed to help you understand the fundamentals of content marketing and will teach you how to develop a strategy for growing your business.

2. The Strategy of Content Marketing

Instructor: Sonia Simone
Platform: Coursera

The Strategy of Content Marketing takes a comprehensive look at the fundamentals of content marketing, showing you how to create and distribute your own valuable content in order to increase your brand awareness, improve customer engagement, and establish an online presence.

3. Content Marketing Masterclass: Create Content That Sells

Instructor: Brad Merrill
Platform: Udemy

In this course, you will learn everything you need to know about content marketing. You will learn how to create compelling content that converts visitors into subscribers and customers. You will learn the fundamentals of content marketing, including: how to create an editorial calendar; how to research and launch your blog; how to develop a strategy for sharing your content across the web; what tools are available to help you manage your social media presence; and much more!

4. Writing Tools & Hacks: Copywriting/Blogging/Content Writing

Instructor: Tyler Speegle
Platform: Udemy

Writing Tools & Hacks covers everything you need to know about Content Marketing, Copywriting and Blogging. Content Marketing is a great way to grow your business online, as it allows you to reach an audience that is more interested in your brand.

5. What is content marketing? – Content Marketing Foundations Video Tutorial

Instructor: Brian Honigman
Platform: Linkedin

We all know that content marketing is one of the best ways to go about growing your business and reaching the right audience. However, when you do not have the time or resources to manage it yourself, you may be wondering: what is content marketing? In this Udemy video tutorial, you will learn what content marketing is and how to use it in your business.

6. Content is King: Writing Killer Content for Web & Marketing

Instructor: Steve McDonald
Platform: Udemy

This Masterclass is an in-depth course that will teach you everything you need to know about Content Marketing and how to write killer content for your business. You’ll learn how to attract quality customers and grow your business with the right content.

7. Content Marketing: Blogging for Growth

Instructor: Eric Siu
Platform: Skillshare

The first step to becoming a content marketing expert is learning the basics. This course will walk you through the most important components of effective content marketing, from creating a blog, to growing your email list, to driving more traffic to your site with social media.

8. 10x Marketing: Content Marketing That Stands Out & Gets Results

Instructor: Garrett Moon
Platform: Skillshare

This course will teach you the fundamentals of content marketing, and how to create content that stands out so you can get the attention of your target audience.

9. Complete Freelance Writer Online Course

Instructor: Kirsty Stuart
Platform: Udemy

With the Complete Freelance Writer Online Course, you’ll learn how to create content that attracts and holds an audience. You’ll learn the fundamentals of writing (including how to choose a topic), how to conduct research, and when to use various types of content.

10. Writing for Brands: Freelancing in the Age of Content Marketing

Instructor: Brian Maehl
Platform: Skillshare

Learn how to write for brands and build a successful freelance career in the age of content marketing. This course will teach you everything you need to know about writing for brands.

11. Content Writing Secrets: Complete Guide to Content Marketing

Instructor: Lottie Mosley
Platform: Udemy

Learn how to create the content and marketing strategies that get results. This course is for people who want to achieve success in the ever-evolving world of content marketing.

Content marketing is an essential part of almost any online business. If you have successfully built your audience (blog readers, subscribers, social media followers) and you want to grow your business, then you definitely need to start creating and distributing content on a regular basis. The courses in the list above can help you with that. Hope you enjoyed my list and you’ve picked a course.

Term Definition: Content Marketing

Content marketing includes the creation and distribution of educational or entertaining content that promotes your business and drives prospective customers to your products or services. This content can take a variety of forms, including blog posts, videos, podcasts, infographics, and e-books.

Content marketing can be difficult to measure, but the best content marketers focus on creating valuable content for their customers. If your customers like what you’re producing, they might choose to follow you.

Tl;dr – Ideas to Remember: Content Marketing

Content marketing is the process of producing and sharing written, visual, and other forms of media content in order to attract, acquire, and engage a clearly defined and understood target audience.
Effective content marketing is based on having a good understanding of your target audience.
Content marketing efforts can range from advertising to building a website.

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