8 Best B2B Sales Courses & Classes

⭐️ Sales is a lucrative field but you don’t have to have sales experience to get started.
⭐️ While most sales jobs do require B2B sales experience, there are entry-level positions where you can learn on the job.
⭐️ Here are five online courses that can help you get a foot in the door.

Whether you’re a seasoned sales vet or just starting out, selling to B2B customers can feel intimidating. It’s often a much more formal, complex process than making a sale to a consumer, and you might find yourself wondering how to close deals that can cost thousands of dollars.

To help you navigate the ins and outs of B2B sales, many online learning platforms offer courses that teach everything from the basics of sales (like how to ask for the sale) to more advanced strategies (like how to work with a sales team or close a deal with a big client).

You can also take courses that apply to selling in a specific field, such as marketing or cybersecurity, or that focus on a specific type of buyer, like a CIO or a CMO.

Regardless of what you choose to learn about, the coursework can help you develop effective selling skills that can help you boost your sales numbers and earn a promotion.

Disclaimer: When you buy through some links on the site, I may earn a commission.

Learn B2B Sales with these Courses and Tutorials:

1. Business Development & B2B Sales for Startups- Sales Valley

Instructor: Patrick Dang
Platform: Udemy

Business Development & B2B Sales for Startups is a complete course that will teach you the fundamentals of B2B Sales in an easy to understand format. Through videos, discussion boards and quizzes, this course will teach you how to reach buyers and close sales. This course is for anyone who wants to learn how to sell online.

2. LinkedIn Marketing Lead Generation for B2B Sales and Coaches

Instructor: Gustavo Escobar Henríquez and Digital Life Academy
Platform: Udemy

Want to create a more effective, efficient and profitable LinkedIn profile? Want to start or grow your B2B sales through LinkedIn? Then this is the course for you! This step-by-step guide will show you how to make the most of LinkedIn by using it as a lead generation tool and how to generate sales leads from it.

3. B2B Sales Masterclass: People-Focused Selling

Instructor: Kevin Dorsey
Platform: Udemy

B2B Sales Masterclass is a comprehensive course that will teach you how to build the right foundation for sales success. In this course, you’ll learn the fundamentals of marketing and selling in B2B environments and go beyond traditional B2C selling models. You’ll learn how to build your product knowledge, master the art of prospecting, become an expert at negotiation, and clearly define your target audience.

4. Business-to-Business Sales Online Class

Instructor: Robbie Kellman Baxter
Platform: Linkedin

The B2B sales world has changed rapidly in recent years. Technology has become more sophisticated, and buyers have a better understanding of how their business can benefit from the latest technology available.

5. Cold Calling for B2B Sales: How to Prospect over the Phone

Instructor: Derek Shebby
Platform: Udemy

In this course, you’ll learn how to prospect over the phone using the Cold Calling for B2B Sales script. You’ll also learn what to expect when cold calling, how to prepare yourself, and much more!

6. B2B Sales – Close More Deals, Get More Leads, Work Less

Instructor: Dan Englander
Platform: Udemy

B2B Sales is an advanced sales course that teaches you how to close more deals, get more leads, and work less. If you’re ready to learn how to close more deals and get more leads in your business, then B2B Sales is for you!

7. The Complete Sales Skills Master Class – Sales Marketing B2B

Instructor: TJ Walker and Bob Berkowitz
Platform: Udemy

The Complete Sales Skills Master Class is a comprehensive, step-by-step sales training course designed to teach you how to master the fundamentals of sales. This course guides you through the process of becoming an exceptional salesperson and teaches you all about B2B sales, which is especially useful if you’re interested in selling B2B products or services.

8. Nailed It! Turn your B2B Sales Meetings into Opportunities

Instructor: Randy Whitcroft
Platform: Udemy

Nailed It! is a fun and interactive course designed to help B2B salespeople turn their boring sales meetings into opportunities that lead to business.

If you own a business, you may want to start selling your products/services to other businesses. The courses above will help you in this field. Hopefully, now you have an idea how to approach your B2B customers and what to say. Let me know which course you’ve picked.

Term Definition: B2B Sales

B2B sales is the process through which a business sells its products or services to other businesses rather than to consumers. B2B sales are a major component of the business-to-business industry. Unlike B2C sales, B2B sales are not driven by a company’s sales team but by the company’s marketing team.

Tl;dr – Ideas to Remember: B2B Sales

B2B sales are sales made to other businesses.
B2B sales differ from B2C sales in several respects, including how the buyer and seller interact and pricing.
B2B sales are more sensitive to changes in the economy and have less fluctuation than B2C sales.
For a business to be successful in B2B sales, they must have a clearly defined target market and know how to find potential customers.